Fitness App AI UGC Videos

Project Brief

Brand: CoreFit App — Fitness & Workout Tracking

Goal: Drive app installs from fitness enthusiasts aged 18–40. Platform: TikTok, Instagram Reels.

Angle: Real people who would use this app. Not gym influencers — everyday fitness beginners or intermediate users.

Hook angles to explore:
- "I tried every fitness app and deleted them all until this"
- "This app paid for itself in 3 weeks"
- "Why I stopped going to the gym (and still got results)"

Style: Phone screen recordings welcome. Walk through app features naturally. Raw, lo-fi is OK.

Deliverables: 5 videos. Mix of hooks. 9:16 format only.

Deliverables

Skills Needed

Brand Assets