Coffee Brand Product Visuals

Project Brief

Brand: Roast & Co. — Premium Cold Brew Coffee

We need a full product visual pack for our new seasonal cold brew line (3 flavors: Original Black, Caramel, Oat Milk Vanilla).

Aesthetic: Dark, moody, premium. Think VSCO-grade lifestyle — condensation on glass, dramatic lighting, clean backgrounds.

Settings: Kitchen countertop, outdoor café table, studio white. Mix of settings.

Do: High contrast, rich shadows, close-up product details.
Don't: Bright or pastel tones, cluttered compositions, stock-photo vibes.

Deliverables: 8 lifestyle images + 4 flat-lays + white-bg cutouts for e-commerce. All at 4:5 and 1:1.

Deliverables

Skills Needed

Brand Assets